| Marketing
The times, where one could reach and keep customers only with
intuition and good ideas, are long ago. Today the market success
of each individual enterprise depends crucially on their systematic
objective aims and if they are correct integrated within the enterprise.
Secure the future of your enterprise with balanced and innovative
marketing strategies and consistently convert these by creative
and payable measures. You will profit from our know-how.
Various persons should receive informations about your achievements
and their advantages for the customer. Your house folder,
your flyers, your announcements, your posters or whatever advertising
you settle for, should arouse curiosity of old and new customers
for you. Which advertising measures and advertising media are
the most effective for your enterprise and your offers - and which
rules must be absolutely considered with your publicity campaigns,
we will work out together.
- Press and public relations
�Do good and talk about it.� You know this quotation. How to
realise this best? Tips to handle the newest media, responding
and drawing attention with exciting press informations, the correct
use of various possibilites for interesting messages about your
house, partner for you important media,� with all that we can
help you.
- Offer organization and optimization
Questions about your newest offers reach you daily. The customers
would like to know, what to expect from you. Does your offer actually
refer to the desires of your target group? Which of your present
achievements suit the guests well, which don't ? Together we can
examine and optimize the variety and extent of your quotation
pallet.
- Measure planning and implementation
The daily business does not make it possible today any longer
to accomplish marketing activities without a deliberate concept.
�Times evenly� can become very expensive and will be in the rarest
cases successful. Together with you we can plan and accomplish
purposeful marketing strategies for your enterprise.
The marketing concept is a firm component of entire planning
and budgeting for a certain future period (e.g. the
coming financial year). Which action you want to start when ,
how much will it cost, who will implement it, and are the appropriate
means at all available ? In time we will configure together the
goals, strategies, measurements and costs of your marketing and
create thereby the basis for reaching the desired results. A large
challenge, which will bring transparency and security for each
day.
Your house could be the stage of most diverse things. Other eyes
see often completely new aspects and hidden possibilities. Profit
from our point of view, our creativity and from the ability to
convert unusual ideas realistically.
Internet - the media, which developed nearly with the speed of
light. Its significance increased strongly in the last years also
in the hotel and catering trade. A process, which will continue.
Use the internet as advertising media and outlet. Ceate this way
an additional use for your old and new customers. Conception and
realization of your internet appearance must be purposeful and
professional, in order to use the medium effectively as marketing
instrument. We compile a suitable on-line concept with you and
arrange for you provider and web agencies with outstanding know-how.
- Distribution and channel systems
Your achievements should be on the market, broad and easily available.
Its marketing system should be so conceived that you reach your
target groups optimally. Which channels you may distribute and
what weight to place on each of your offers, we discuss with you
and implent the necessary measures.
You want to increase your awareness level and positively affect
your image both for your customers and your employees. A strengthened
business culture and a uniform appearance in public form the frameworks
for communication outward and inside. Develop with us together
an obligatory CI-concept with all its essential parts - starting
with the design of your business papers and means of promotion
up to the telephone behavior of your coworkers. Thus your enterprise
remains in good memory.
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